Globally, natural medicine has been considered as an important alternative to modern allopathic medicine. Although natural medicines are popular in society, only limited medicinal herbs have been scientifically evaluated for their potential in medical treatment. This book connects various aspects of the complex journey from traditional medicine to modern medicine. It provides information on topics including global regulations and regulatory hurdles, diverse nutritional challenges and potential health benefits, novel food innovations especially seed-to-clinic approaches, and future trends.

FEATURES

- Provides information on sustainable use of natural products in the development of new drugs and clinically validated herbal remedies

- Discusses issues on evaluation and clinical aspects of herbal medicine, promotion and development, safety evaluation, metabolite profiling, biomarker analysis, formulation, and stability testing

- Describes traditional uses of natural medicine through identification, isolation and structural characterization of their active components

- Elucidates mechanisms of biological action, adverse effects and identification of their molecular targets of natural medicine

- Multidisciplinary appeal including chemistry, pharmacology, pharmacognosy and cell and molecular biology, as well as integration with clinical medicine

This book serves as an essential guide for individuals researching natural medicines, and industry employees in areas including drug development, pharmacology, natural products chemistry, clinical efficacy, ethnopharmacology, pharmacognosy, phytotherapy, phyto-technology and herbal science.

Dilip Ghosh, PhD, FACN is an international speaker, facilitator and author and professionally associated with SOHO-Flordis International (SFI), Australia; Honorary Ambassador, Global Harmonization Initiative (GHI), University of Western Sydney. With more than 20 years of experience in both pharmaceutical and food-nutrition industries, he is one of the pioneer researchers in the evaluation of the health claim opportunities of potential functional food ingredients and complementary medicines through an evaluation of the current scientific evidence base and related claims, and provides commentary on gaps in science including potential requirements for research such as human studies.

Pulok K. Mukherjee, PhD is the Director of the School of Natural Product Studies, Jadavpur University, Kolkata, India. His research/academic work highlights traditional medicine inspired by drug discovery from Indian medicinal plants to make them available from 'Farm to Pharma'. His research includes validation of medicinal plants from India systems of medicine, their formulation and standardization, which are useful bio-prospecting tools for the traditional medicine based drug discovery programme.