The New Strategic Selling Book by Stephen E Heiman
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The New Strategic Selling

The New Strategic Selling


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About the Book

The Book That Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing process, Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry. The New Strategic Selling This modern edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not boom and bust, revenue * How to avoid the single most common error when dealing with the competition.


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Product Details
  • ISBN-13: 9780446695190
  • Publisher: Grand Central Publishing
  • Publisher Imprint: Grand Central Publishing
  • Depth: 32
  • Height: 203 mm
  • No of Pages: 448
  • Series Title: English
  • Sub Title: The Unique Sales System Proven Successful By The World's Best Companies
  • Width: 133 mm
  • ISBN-10: 044669519X
  • Publisher Date: 20 Apr 2005
  • Binding: Paperback
  • Edition: REV UPD
  • Language: English
  • Returnable: Y
  • Spine Width: 30 mm
  • Weight: 412 gr


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    BoxerLover2 - 5 Days ago
    A Thrilling But Totally Believable Murder Mystery

    Read this in one evening. I had planned to do other things with my day, but it was impossible to put down. Every time I tried, I was drawn back to it in less than 5 minutes. I sobbed my eyes out the entire last 100 pages. Highly recommend!

    BoxerLover2 - 5 Days ago
    A Thrilling But Totally Believable Murder Mystery

    Read this in one evening. I had planned to do other things with my day, but it was impossible to put down. Every time I tried, I was drawn back to it in less than 5 minutes. I sobbed my eyes out the entire last 100 pages. Highly recommend!


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