Préférences du grand public en matière d'ouverture de compte dans les banques
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Préférences du grand public en matière d'ouverture de compte dans les banques

Préférences du grand public en matière d'ouverture de compte dans les banques


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International Edition


About the Book

Le système bancaire a été introduit à l'époque des Juifs, où les grands banquiers avaient l'habitude d'exercer leurs activités financières sur le marché libre. Au cours des dernières décennies, l'économie capitaliste a pris de l'ampleur. La banque islamique a été introduite pour la première fois au Pakistan avec les réformes bancaires de 1972. Aujourd'hui, les banques jouent un rôle immense dans le destin économique d'un État. Un système bancaire solide est essentiel à la croissance de tout pays. Le Pakistan dispose d'un double système bancaire qui peut être divisé en système bancaire conventionnel et système bancaire islamique. L'objectif principal de cette étude est d'identifier les critères de sélection des banques en vue de l'ouverture d'un compte par les Pakistanais. La population étudiée est constituée de tous les clients potentiels des banques islamiques et des banques conventionnelles au Pakistan qui souhaitent ouvrir un nouveau compte bancaire. Les résultats montrent que les gens préfèrent les banques qui ont un grand nombre d'agences, une large gamme de produits, des produits peu coûteux et qui sont facilement accessibles, qu'il s'agisse d'agences de banques islamiques ou d'agences de banques conventionnelles.


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Product Details
  • ISBN-13: 9786207375103
  • Publisher: KS Omniscriptum Publishing
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 236 gr
  • ISBN-10: 6207375106
  • Publisher Date: 11 Apr 2024
  • Height: 229 mm
  • No of Pages: 120
  • Spine Width: 7 mm
  • Width: 152 mm


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