Radical Coaching: Transforming People and Businesses Through Powerful Coaching Conversations was written to clear the confusion in people's minds about what coaching is and isn't, and to help coaches to build successful coaching practices.
The book places coaching in its historical context of sport and the performing arts and argues that non-directive coaching is just one of many tools available to the coach.
Because of the author's experience in sport and in management, the book has a strong focus on achieving results, making the point that clients don't pay for coaching, they pay for results.
Some readers will consider Radical Coaching to be controversial - many people have said that they find that reading it is a liberating experience, freeing them from the artificial constraints that have been unnecessarily imposed on coaches.
About the Author: Nic Oliver is the founder of Radical Coaching, co-founder of Integrated Healing and author of "Radical Coaching."
He works with coaches and trainers to help them to get more clients by following his proven 5 step business success model.
For 37 years, he has been involved in sports coaching and life and business coaching. During that time, while the coaching industry has changed in some ways, he has observed that the key principles of effective coaching have remained the same.
Unlike most approaches to coaching, Radical Coaching focuses on improving skills performance and on results. The methodology is just as applicable for small businesses and for individuals as it is for the sports field.
He has studied some of the best business development coaches such as Brendan Burchard, Christian Mickelsen, Tony Robbins, John de Martini, Herv Ecker, Jay Abraham, Daniel Wagner and James Watson. All of them have one thing in common - they, like him, focus on results.
