Rompe La Barrera del No / Never Split the Difference
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Rompe La Barrera del No / Never Split the Difference

Rompe La Barrera del No / Never Split the Difference


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About the Book

9 principios para negociar como si te fuera la vida en ello.

Más de 2 millones de ejemplares vendidos en todo el mundo.

El prestigioso ex negociador internacional del FBI Chris Voss, especializado en secuestros con rehenes, nos enseña un método de negociación rompedor: tácticas para negociaciones duras que son aplicables en múltiples aspectos de nuestras vidas.

Rompe la barrera del no es un manual de negociación imprescindible desarrollado y perfeccionado a lo largo de la extraordinaria carrera de Chris Voss como negociador en secuestros con rehenes y como reconocido profesor en las escuelas de negocio más prestigiosas del mundo.

Voss ha puesto a prueba estas técnicas en todo tipo de situaciones y ha comprobado su efectividad, tanto en los inicios de su carrera cuando patrullaba las peligrosas calles de Kansas City como en los cursos que imparte en las mejores universidades. Entre las muchas y distintas personas que han aplicado sus enseñanzas, se encuentran desde clientes que han visto aumentar significativamente los beneficios de sus empresas hasta estudiantes de programas de MBA que han conseguido empleos mejores o incluso padres que tienen que vérselas con sus hijos.

Rompe la barrera del no relata los entresijos de situaciones verdaderamente dramáticas y revela las mejores y más eficaces estrategias de negociación. Voss, uno de los mejores negociadores del mundo, nos enseña a emplear estas técnicas en cualquier aspecto de nuestra vida.

ENGLISH DESCRIPTION

A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations―whether in the boardroom or at home.

** A Wall Street Journal Bestseller **

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI's lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss's head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles―counterintuitive tactics and strategies―you too can use to become more persuasive in both your professional and personal life.

Life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.

About the Author: Chris Voss trabajó para el FBI durante veinticuatro años. Actualmente es uno de los mayores expertos y profesores de tácticas de negociación del mundo. Es el fundador y director general de The Black Swan Group, una importante empresa de consultoría. Ha impartido clases en diversas universidades y escuelas de negocios como la University of Southern California Marshall School of Business, la Georgetown University's McDonough School of Business, la Harvard University, la MIT Sloan School of Management y la Northwestern University's Kellogg School of Management, entre otras.

Chris Voss utiliza sus muchos años de experiencia en crisis internacionales y negociaciones de alto riesgo para desarrollar un programa único cuyas técnicas están acreditadas internacionalmente en el mundo de los negocios.


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Product Details
  • ISBN-13: 9788416029747
  • Publisher: Prh Grupo Editorial
  • ISBN-10: 8416029741
  • Publisher Date: 19 Jul 2022


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