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The Science and Commerce of Whisky

The Science and Commerce of Whisky


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About the Book

Worldwide - whisky has never been in better shape. New distillation capacity is being added at a record pace and new consumers in emerging markets are entering the arena. Distillers are experimenting with finishes, packaging and marketing techniques, and amongst consumers there is a hunger for knowledge and informed commentary.This book, written by two acknowledged authorities, provides a uniquely authoritative overview of this dynamic and fast-moving sector. The book reflects current practice and combines a historical perspective with production expertise and best practice, with insightful, expert market and marketing commentary. The style is readable and accessible, whilst independent and authoritative.
About the Author:

Ian Buxton is a noted commentator and writer on whisky, author of 101 Whiskies to Try Before You Die and a number of other popular books. He is a former Marketing Director of a leading single malt Scotch and created the World Whiskies Conference. He continues in consultancy and publishes regularly.

Paul Hughes is professor of brewing and distilling at Heriot-Watt University, Edinburgh, where he has been since 2005. Whilst Paul's background is predominantly in the brewing arena, he gives courses regularly on the science and technology of whisky production, both in the UK and overseas. He also supervises a number of industrially-sponsored research studentships in whisky and also manages several contract research projects. Paul has an active research programme on aspects of whisky and other spirits and has the diploma in brewing awarded by the Institute of Brewing and Distilling.


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Product Details
  • ISBN-13: 9781849731508
  • Publisher: Royal Society of Chemistry
  • Publisher Imprint: Royal Society of Chemistry
  • Depth: 19
  • Language: English
  • Returnable: Y
  • Spine Width: 17 mm
  • Width: 161 mm
  • ISBN-10: 1849731500
  • Publisher Date: 02 Dec 2013
  • Binding: Paperback
  • Height: 228 mm
  • No of Pages: 285
  • Series Title: English
  • Weight: 489 gr


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