Social Entrepreneurship. Nachhaltiger sozialer Wandel durch Gemeinwohlorientierung?
Social Entrepreneurship. Nachhaltiger sozialer Wandel durch Gemeinwohlorientierung?

Social Entrepreneurship. Nachhaltiger sozialer Wandel durch Gemeinwohlorientierung?


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About the Book

Bachelorarbeit aus dem Jahr 2015 im Fachbereich BWL - Sonstiges, Note: 2,3, Leuphana Universität Lüneburg, Sprache: Deutsch, Abstract: In dieser Arbeit soll untersucht werden, inwiefern Social Entrepreneurs als Akteure im Markt durch ihr innovatives, unternehmerisches Konzept erfolgreich agieren und einen Beitrag zu einem nachhaltigen sozialen Wandel in der Gesellschaft leisten können. Mithilfe der theoretischen Grundlagen soll zunächst ein, für den weiteren Verlauf dieser Arbeit essentielles, ganzheitliches Verständnis von Nachhaltigkeit und Nachhaltiger Entwicklung, des sozialen Wandels im Bereich der Nachhaltigkeit und Social Entrepreneurship (SE) geschaffen werden. Im Hauptteil erfolgt die Potenzialanalyse des SE in Bezug auf den Beitrag zu einem nachhaltigen sozialen Wandel. Hierzu wird zunächst der SE Markt untersucht, bevor sich auf den Erfolg von Social Entrepreneurship konzentriert wird. Letzterer ist entscheidend dafür, ob ein Beitrag zu einem nachhaltigen sozialen Wandel geleistet werden kann, da nur erfolgreiche SE sich langfristig im Markt etablieren können und somit die Möglichkeit haben, gesellschaftlichen Einfluss zu üben. Die Ergebnisse der Arbeit werden anschließend in einem selbst konstruierten Modell der erfolgsrelevanten Einflussfaktoren im SE zusammengefasst und dessen Anwendbarkeit anhand eines Praxisbeispiels überprüft. Diese Arbeit endet mit einer Zusammenfassung der Ergebnisse und der Beantwortung der Fragestellung, inwiefern erfolgreiche SE zu einem nachhaltigen sozialen Wandel beitragen können.


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Product Details
  • ISBN-13: 9783668848054
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 98
  • Spine Width: 6 mm
  • Weight: 186 gr
  • ISBN-10: 366884805X
  • Publisher Date: 12 Dec 2018
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Eine Potenzialanalyse eines innovativen, unternehmerischen Ansatzes
  • Width: 148 mm


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