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Social Neuroscience and Public Health

Social Neuroscience and Public Health


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About the Book

Traditionally, neuroscience and public health have been considered strange bedfellows. Now a new collection of studies shows the two fields as logical collaborators with major potential for the evolution of both fields.

Social Neuroscience and Public Health assembles current theoretical viewpoints, research findings in familiar and emerging areas, and updates on assessment methods to give readers a unique in-depth guide to the social brain and its central role in health promotion. This stimulating reference spans the intersection of two disciplines, offering new insights into the mechanics of risks, rewards, and willpower, revisiting the developmental effects of adversity and the impact of exercise on brain health, and applying epidemiology to cognitive science. Accessibly written for researchers and professionals within and outside both fields, the chapters include bullet-point and policy implication features for ease of retention. The book's innovative ideas lend themselves to a variety of applications, from fine-tuning disease prevention strategies to deeper understanding of addictions. Included in the coverage:

  • Latest theoretical perspectives on health behavior (e.g., picoeconomics, MCII, and temporal self-regulation theory)
  • Updates on health communications and their effects on the brain.
  • New research on cognitive resources and health behavior execution.
  • Leading-edge studies on the brain, the social world, and stress.
  • Findings from the forefront of exercise neuroscience.
  • A concise introduction to neuroscience methods for the non-technical reader.

A rich resource pointing to a promising future in research and prevention efforts, Social Neuroscience and Public Health benefits professionals and researchers in public health, medicine, cognitive neuroscience, health psychology, epidemiology, sociology and affiliated fields.
About the Author: Peter Hall, PhD, CPsych, is an associate professor of applied health sciences at the University of Waterloo (UW), where he is jointly appointed to the School of Public Health and Health Systems and to the Department of Kinesiology (Neuroscience research group). Dr. Hall is a past recipient of the Canadian Institutes for Health Research (CIHR) New Investigator Award, and an Early Career Award from the Canadian Psychological Association (Health Psychology section). He is founding director of the UW Social Neuroscience and Health Laboratory. His research examines the joint contributions of social-cognitive and neurocognitive factors to the production of health behavior trajectories in everyday life. Dr. Hall serves on the editorial boards of Health Psychology and Journal of Behavioral Medicine, and he is associate editor for the Encyclopedia of Behavioral Medicine, as well as the forthcoming Springer volume, Behavioral and Social Science in Medicine. He is a licensed clinical psychologist andhas more than a decade of experience providing clinical services to chronic illness populations in multidisciplinary healthcare settings.


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Product Details
  • ISBN-13: 9781461468516
  • Publisher: Springer
  • Binding: Hardback
  • Edition: 1
  • Language: English
  • Returnable: Y
  • Spine Width: 23 mm
  • Weight: 698 gr
  • ISBN-10: 1461468515
  • Publisher Date: 26 May 2013
  • Depth: 25
  • Height: 239 mm
  • No of Pages: 318
  • Series Title: English
  • Sub Title: Foundations for the Science of Chronic Disease Prevention
  • Width: 152 mm


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