About the Book
SRP: 20 Years 1000 Images. The Retrospective of the Award Winning Team. By Silvina Rodriguez Picaro and Sebastian Pincetti This fantastic book shows the exhibition of the retrospective of SRP Communication & Brand Design, SRP Healthcare Communication & SRP Interactive at the prestigious Centro Cultural Borges of Buenos Aires. These 1000 images summarize 20 years of work and joint team effort. Working with clients such us: Goldcorp Cerro Negro, Grupo OPSA, BM Latino (Burson-Marsteller), Siderar, Unisys, FedEx, Quilmes, Mars, Suzuki del Caribe, Electrolux, White-Westinghouse, Frigidaire, Instituto Costarricense de Turismo ICT, BASF, Revista Imagen, Kenbourne, Bodegas y Viñedos San Polo, Viñas de Cafayate Wine Resort, La Estancia Argentina, Jurado Golf, Novartis, Bayer, Boehringer Ingelheim, Florida Epilepsy Foundation, Merck, Health Care Cost Institute (HCCI), United HealthCare, Helfen Salud, Pharmacy is Right for Me, Medicamentos Biotecnológicos Seguros, Toyota, Prosegur, Teleperformance, Baeble Music among others.
About the Author: Silvina Rodriguez Picaro Branding Expert, Author, Speaker, Entrepreneur. Silvina founded SRP Communication & Brand Design in 1990, SRP Interactive in 2010 and SRP Health Care Communication in 2012. Her educational background includes a BFA in Graphic Design from the University of Buenos Aires (UBA), a Master's degree in Corporate Communication from the Business and Social Sciences University (UCES), and an MBA in Marketing from Salvador University (USAL) and the State University of New York (SUNY). Early on in her career, Silvina worked at some of the top advertising agencies and design studios in Buenos Aires and São Paulo. She received numerous awards, among them, the 1992 Silver Pencil, several Eikon Awards, American Graphic Design Awards, Health + Wellness Design Awards, and the Iluminis Award 2012 for Excellence in Management Development. She is a recognized international speaker and consultant with more than 25 years of experience and author of several books. Her specialties are Design Thinking, Branding, Digital Trends, Advertising, Marketing Communications, Internet & Business, and Entrepreneurship. Silvina is fluent in English, Spanish, French and Portuguese. Sebastian Pincetti Internet Marketing & Technology Expert, Author, Entrepreneur. Sebastián joined SRP as a partner in 1992; he founded SRP Interactive in 2010 and SRP Health Care Communication in 2012. His educational background includes a B.S in Systems Technology from the University of Advanced Studies in Sciences (CAECE), as well as an M.B.A in Management and Strategic Marketing from the Business and Social Sciences University (UCES). His management expertise incorporates his leadership in strategic planning, new business development, e-business strategy and applications, project management and process improvement. As SRP partner, with experience in integrating traditional branding with new technologies, he has a long record of providing assistance to decision-makers in understanding brand value as a company's principal asset and growth engine. He is a proud alumni of the Goldman Sachs 10000 Small Business Program. His specialties are strategic planning, new business development, e-business strategy and applications, project management and process improvement, integrating traditional branding with new technologies, social media marketing and internet and mobile Development Sebastián is fluent in Spanish, English, and Italian.