This is not a dry, step-by-step business text. This is a conversation, crafted to enhance your abilities and empower you to use them.
When entrepreneur Jim Lewis set out to write a reference guide on start-ups, he approached it with the same innovative thinking that helped him start, build, and sell two successful high-tech companies. Rather than simply regurgitating the lessons he's learned over the years, he creatively illustrates the challenges a small-business founder experiences through an enlightening, and often humorous, fictional case study. In depicting the lifecycle of a start-up-from the entrepreneur's initial self-review, when the business is still merely an idea, to the exit strategy and its execution, once the business is prosperous-Lewis reveals not only the business side of things, but also the emotional and financial impacts on the family.
Insightful as well as entertaining, you'll learn how to:
- Avoid major mistakes
- Shift from a big business mind-set to a small business mentality
- Think creatively
- Be more successful sooner
Being an entrepreneur is risky, and there are no sure-fire solutions to eliminate the risk. But with STARTUP!, you can develop a new way of thinking that helps you tolerate the risk and embrace the possibilities.
About the Author: Jim Lewis spent ten years in a Fortune 100 company before building and selling two high-tech start-ups. The first, Veris Industries, he founded in 1991, serving as its president and selling it to Schneider Electric in 1999. The second, Obvius Holdings, he founded in 2001, served as its CEO, and then sold to Leviton Manufacturing in 2011.
He holds a BS in business from the University of Colorado, Boulder, and an executive MBA from the University of Oregon. Pairing his education with practical, hands-on experience, Lewis understands the intricacies of how to build a company with little investment and transform it into a business that's not only profitable, but also salable.
Over the years, Lewis has also built up a respected reputation writing for technical publications and presenting to a variety of audiences, including the US Department of Energy and the Association of Energy Engineers.
He currently resides in Portland, Oregon.
