Startup, Scaleup, Screwup Book by Jurgen Appelo
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Startup, Scaleup, Screwup

Startup, Scaleup, Screwup


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About the Book

Real-world tools to build your venture, grow your business, and avoid mistakes

Startup, Scaleup, Screwup is an expert guide for emerging and established businesses to accelerate growth, facilitate scalability, and keep pace with the rapidly changing economic landscape. The contemporary marketplace is more dynamic than ever before--increased global competition, the impact of digital transformation, and disruptive innovation factors require businesses to implement agile management and business strategies to compete and thrive. This indispensable book provides business leaders and entrepreneurs the tools and guidance to meet growth and scalability challenges head on.

Equal parts motivation and practical application, this book answers the questions every business leader asks from the startup ventures to established companies. Covering topics including funding options, employee hiring, product-market validation, remote team management, agile scaling, and the business lifecycle, this essential resource provides a solid approach to grow at the right pace and stay lean. This book will enable you to:

  • Apply 42 effective tools to sustain and accelerate your business growth
  • Avoid the mistakes and pitfalls associated with rapid business growth or organizational change
  • Develop a clear growth plan to integrate into your overall business model
  • Structure your business for rapid scaling and efficient management

Startup, Scaleup, Screwup: 42 Tools to Accelerate Lean & Agile Business Growth is a must-read for entrepreneurs, founders, managers, and senior executives. Author Jurgen Appelo shares his wisdom on the creative economy, agile management, innovation marketing, and organizational change to provide a comprehensive guide to business growth. Practical methods and expert advice make this book an essential addition to any business professional's library.


About the Author:

JURGEN APPELO is an author, speaker, and trainer with 400 trainees globally who license his workshops on making management fun, to help creative organizations survive and thrive in the 21st century. Jurgen is CEO of the startup Agility Scales, and co-owner of the scaleup Happy Melly. He is the author of Managing for Happiness: Games, Tools, and Practices to Motivate Any Team from Wiley.


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Product Details
  • ISBN-13: 9781119526858
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Height: 236 mm
  • No of Pages: 240
  • Spine Width: 25 mm
  • Weight: 638 gr
  • ISBN-10: 111952685X
  • Publisher Date: 16 Apr 2019
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Sub Title: 42 Tools to Accelerate Lean and Agile Business Growth
  • Width: 193 mm


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