The Strategic Decision Challenge by David Hussey
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The Strategic Decision Challenge

The Strategic Decision Challenge


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About the Book

Dieses Buch untersucht die geschichtlichen Belege für Erfolg und Mißerfolg strategischer Entscheidungen von den 60er Jahren bis heute. Es geht der Frage nach, warum so viele strategische Maßnahmen später umgestoßen wurden und warum die Durchfallquote bei vielen so hoch ist.
Mögliche Ursachen wie Fehleinschätzungen des unternehmerischen Umfeldes, schlechte Analysen und Mangel an Kreativität werden erforscht und eingehend untersucht. Jedes Kapitel behandelt weitreichende Perspektiven des Themas, von Möglichkeiten zur Verbesserung strategischer Entscheidungen bis hin zu zahlreichen Analysetechniken, die im strategischen Entscheidungsprozeß angewandt werden können. Ferner werden die drei Säulen erfolgreicher Geschäftsstrategien diskutiert: Gespür und kreatives Denken, fundiertes Verständnis der Situation und die Fähigkeit zur Umsetzung. Enthalten sind internationale Beiträge aus Theorie und Praxis des strategischen Managements. (12/97)

About the Author: About the author David Hussey is visiting professor in strategic management at Nottingham Business School, Nottingham Trent University, and an author and consultant linked to the global CIMID SA organization. He was with the Harbridge House Inc organization for nearly twenty years, and for most of them was managing director for the European consulting and management development activities. His consulting skills in strategic management and HR drew upon his experience in industry in marketing research, strategic planning and HRM. He was one of the founders of the Society of Strategic Planning, and is a director of the Japan Strategic Management Society. David Hussey is author of Business Driven Human Resource Management (Wiley, 1996) and editor of Rethinking Strategic Management (Wiley, 1995), The Implementation Challenge (Wiley, 1996) and The Innovation Challenge (Wiley, 1997). He is editor of the Journal of Strategic Change and of Croner's Journal of Professional HRM. His consulting and educational work has taken him to many parts of Europe, North America, Africa and Asia Pacific.


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Product Details
  • ISBN-13: 9780471974802
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Height: 237 mm
  • No of Pages: 264
  • Series Title: Wiley Contemporary Strategic Concerns
  • Weight: 548 gr
  • ISBN-10: 0471974803
  • Publisher Date: 06 Mar 1998
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Spine Width: 20 mm
  • Width: 159 mm


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