Taking on the NFL by MR Dexter V Kennedy - Bookswagon
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Taking on the NFL

Taking on the NFL


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About the Book

"In sports briefs, Seattle defeated San Francisco in a surprise win in martial arts and is back in the running for the National Martial Arts League title. Denver defeated Dallas; D.C. grappled to a hard-fought win over Atlanta ..." No, you won't hear that in sports coverage tonight ... but why not soon? Football, baseball, and hockey all have major league franchises in the United States, but those leagues haven't always existed. Martial arts could become a popular franchise team sport in this country as well, argues author Dexter Kennedy, who has developed a system for franchising martial arts that will draw spectators to games. Kennedy, who had earned a black belt in karate as a way to stay alive as a young, black man in the newly desegregated South, returned to the sport after a career in the military. He wanted to see his youngest daughter grow up and knew that, with his family history of heart disease, he needed to stay active and fit. As his tiny daughter grew toward adulthood, he went on to compete in national tournaments while developing his concept for a martial arts franchise league. Guided by faith and habits of accomplishment learned in the military, Kennedy has spent a decade fine-tuning his franchise concept. In Taking on the NFL: The National Martial Arts League, Kennedy describes: -How to structure a martial arts school for success -Why tournament competitors are paying more and getting less in return -Why mixed martial arts events, as currently structured, hurt traditional martial arts schools -How team owners in a pro martial arts league can succeed -What platform will increase spectator enjoyment at pro events -What uniforms will enhance the sport -How the industry can gain the national spotlight
About the Author: Dexter V. Kennedy is the founder and president of National Martial Arts League, LLC. He developed his concept for a franchise martial arts league after retiring from the U.S. Army as a warrant officer. Kennedy had an interest in sports from an early age, playing football, baseball, and basketball while growing up on military bases in Germany and the U.S., but a high school football injury ended his hopes for an NFL career. His passion for martial arts began when he was only sixteen and saw his first Bruce Lee movie. After initially studying tae-kwon-do, he switched to Isshin-Ryu karate, an Okinawan art form, and American Freestyle Karate. He became a star of forms competition for Genova Karate Studio. During his U.S. Army career (1977-1994), which included service in Desert Storm, he represented his unit in boxing bouts. After he left the military, he returned to karate as a way to get in shape, with a focus on Kumite sparring rather than forms competition. He won top ratings during seven years of travel on the National Blackbelt League circuit, but he eventually realized that he wasn't alone in his desire for a career path for martial artists. He credits a God-given vision for his concept for the National Martial Arts League, but he has spent the last decade refining that vision into his plan for a professional franchise-based professional martial arts league. He describes that plan in Taking on the NFL: The National Martial Arts League.


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Product Details
  • ISBN-13: 9781511719643
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 156
  • Series Title: English
  • Sub Title: The National Martial Arts League
  • Width: 152 mm
  • ISBN-10: 1511719648
  • Publisher Date: 14 Apr 2015
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 9 mm
  • Weight: 286 gr


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