Taktische Medien versus Strategische Medien by Deniz Ficicioglu
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Taktische Medien versus Strategische Medien

Taktische Medien versus Strategische Medien


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About the Book

Bachelorarbeit aus dem Jahr 2009 im Fachbereich Medien / Kommunikation - Massenmedien allgemein, Note: 1,7, Universität der Künste Berlin, Sprache: Deutsch, Abstract: Am 21. März 2009 wurden Passanten in ganz Deutschland mit einer kostenlosen Sonderausgabe der Wochenzeitung DIE ZEIT überrascht. Das überraschende daran: die Ausgabe trug nicht das aktuelle Datum, sondern war auf den 1. Mai 2010 datiert. Die falsche ZEIT berichtete aus der Zukunft. Darunter Artikel über Sanktionsmaßnahmen gegen Klimasünder und Finanzhaie, Berichte über den erfolgreichen Kampf gegen Hunger und Bildungsarmut. Nachrichten aus einer besseren Welt. Verantwortlich für dieses Plagiat war die Aktivistengruppe Attac, die, so möchte man meinen, eine vollkommen neuartige Form des Aufbegehrens geschaffen haben. Jedoch ist diese Art der Intervention kein Einzelfall. Immer wieder wird von solchen maulwurfsartigen Angriffen auf Medien berichtet. Als Begriff für dieses Konzept wurde in den 1990er Jahren in Anlehnung an Michel de Certeau, der Begriff der Taktischen Medien geprägt. Taktische Medien werden von Aktionisten verschiedenster Disziplinen genutzt, um sich kurzzeitig deren Pendent, Strategische Medien wie DIE ZEIT, anzueignen, sie zu unterwandern und mit alternativen Botschaften zu füllen. "Taktische Medien sind Oppositionskanäle, die ihren Weg finden, aus dem subkulturellen Ghetto auszubrechen. [...] Typische Helden sind der nomadische Medienkrieger, der Prankster, Hacker, Rapper, Jammer und der Camcorder-Kamikaze. Sie sind die fröhlichen Negativen, immer auf der Suche nach Möglichkeiten den Feind zu behindern." Vor diesem Hintergrund liefert die vorliegende Bachelorarbeit Antworten auf folgende Fragen: Was sind Taktisch Medien bzw. Strategische Medien genau? Welche Unterschiede gibt es? Welche Gemeinsamkeiten? Welche Arten von Aneignung der Medien gibt es? Was versteht sich unter dem Begriff Identity Correction? Das Phänomen der Taktischen Medien wird dabei speziell mit Blick auf die Akt


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Product Details
  • ISBN-13: 9783656846567
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Gemeinsamkeiten und Unterschiede
  • Width: 148 mm
  • ISBN-10: 3656846561
  • Publisher Date: 26 Nov 2014
  • Height: 210 mm
  • No of Pages: 52
  • Spine Width: 3 mm
  • Weight: 132 gr


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