Technologie- Und Innovationsmanagement Im Unternehmen by Burkard Wördenweber
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Technologie- Und Innovationsmanagement Im Unternehmen

Technologie- Und Innovationsmanagement Im Unternehmen


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About the Book

Der globale Wettbewerb ändert das Umfeld, in dem Unternehmen heute agieren. Märkte verschieben und Technologien entwickeln sich. Um nicht an den Rand der Bedeutungslosigkeit gedrückt zu werden, sind Unternehmen gezwungen, sich selbst zu erneuern. Sie können sich nur dann im Wettbewerb behaupten, wenn sie kontinuierlich Prozesse verbessern, Produkte mit Mehrwert entwickeln und latente Kundenwünsche aufspüren. Die Autoren beschreiben in der nunmehr 3. Auflage weitere Methoden für diesen Erneuerungsprozess. Anhand zahlreicher neuer Praxistipps und unterstützt durch eine Reihe von Software-Tools führt das Buch den Leser durch die verschiedenen Facetten des industriellen Innovations- und Technologiemanagements. Mit Hilfe effektiver Methoden und effizienter Prozesse wird besondere Rücksicht auf restriktive Ressourcen in schlanken Unternehmen genommen.


About the Author:

Prof. Burkard Wördenweber promovierte in Informatik an der Cambridge University, Großbritannien. Er leitete die Forschung von Hella und gründete das L-LAB. Er ist Ehrenprofessor der Universität Paderborn. Bis 2007 war er Direktor für Engineering für Visteon und berät jetzt Unternehmen bei Innovationen, Technologie- und Produktentwicklung.

Dr. Marco Eggert promovierte in Innovationsmanagement an der Universität Paderborn und arbeitete in der Vorentwicklung bei Visteon. Nach einigen Jahren als Innovationsberater bei Phasix, wechselte er 2012 in das Innovationsmanagement bei Magna Powertrain und leitet seid 2016 das Innolab bei der Kiekert AG.

Dr. André Größer promovierte mit dem Fokus auf die Umsetzung hochriskanter, komplexer Projekte unter Zeitdruck an der Universität Paderborn gemeinsam mit der Leica Camera AG. Anschließend war er als Innovationsmanager bei MAN Truck & Bus AG tätig. 2014 baute er das Digital Innovation Lab "MAN X-Lab" auf. Bis Ende 2018 war er als Direktor für Digital Services und Business Innovation bei Schaeffler verantwortlich. Heute unterstützt er Unternehmen bei der digitalen Transformation und Entwicklung neuer Innovationen. Das Capital Wirtschaftsmagazin zeichnete ihn 2018 zur Jungen Elite Deutschlands "Top 40 unter 40" aus.

Dr. Wiro Wickord studierte Maschinenbau an der Universität Dortmund und Industrial Engineering am Georgia Institute of Technology, Atlanta, USA. Zwischen 1999 und 2003 promovierte er als Mitarbeiter am Heinz Nixdorf Institut der Universität Paderborn auf dem Gebiet der systematischen Entwicklung und Bewertung mechatronischer Systeme. Seit 2001 ist Wiro Wickord geschäftsführender Gesellschafter der ATHENA Technologie Beratung GmbH. Er leitet dort die Bereiche Innovationsmanagement, Patentmanagement und Engineering.


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Product Details
  • ISBN-13: 9783662615775
  • Publisher: Springer
  • Publisher Imprint: Springer Vieweg
  • Height: 246 mm
  • No of Pages: 347
  • Spine Width: 23 mm
  • Width: 196 mm
  • ISBN-10: 3662615770
  • Publisher Date: 27 Sep 2020
  • Binding: Hardback
  • Language: German
  • Returnable: Y
  • Weight: 775 gr


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