This Human Book by Melis Senova - Bookswagon UAE
This Human

This Human


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About the Book

This Human is about the person who is doing the designing.

There are many great design books in existence that teach us about design process, tools and methods. With the increasing popularity of design thinking and human-centered design we've also seen more material discussing various aspects of the practice. One missing aspect, almost in an ironic twist, is what it takes to be the actual person who is doing the designing.

The name This Human is referring to that person. The person who needs to observe to gain insight, to makes sense of their observations in a way that isn't biased by their own world views. The person who needs to communicate in many different ways with many different intentions to communicate information which is often hard to access, difficult to grasp and just not that tangible. The person who is so passionate about having a positive impact they become exhausted one third of the way into their project. This book helps these people to learn more about themselves and how to think and be in their practice of design--to help them grasp all that is going on inside that then influences their creations.

About the Author: Melis is a pioneer in human-centred design, a founder of her own global strategic design consultancy, Huddle, and a highly-regarded and enterprising thought leader. Her vast business experience, underpinned by a PhD in Human
Factors (human-centred design), sees her focused on reshaping the super systems of the future. This reshaping is essential to ensure we address the complex challenges facing humanity and the planet. Melis believes we can change our realities by changing our minds.

Melis is also the founder of Huddle Labs, a research capability innovating the definition of value in a post-capitalist society, Huddle Academy, a school focussed on building creative problem solving capabilities for individuals and organisations and Huddle Foundation, a platform that curates the connection between designers, philanthropists and social enterprises.

Melis is a member of Creative Victoria's Creative State Advisory Board, a member of the Victorian State Government's Innovation Expert Panel, and a member of the advisory board for A Vision for Australia--a series of Annual Economic Summits hosted by Global Access Partners.


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Product Details
  • ISBN-13: 9789063694609
  • Publisher: Bis Publishers
  • Publisher Imprint: Bis Publishers
  • Height: 231 mm
  • No of Pages: 224
  • Series Title: English
  • Sub Title: How to Be the Person Designing for Other People
  • Width: 191 mm
  • ISBN-10: 9063694601
  • Publisher Date: 11 Apr 2017
  • Binding: Paperback
  • Language: English
  • Returnable: Y
  • Spine Width: 18 mm
  • Weight: 730 gr


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