Transparencia Empresarial Book by Pablo Hern Legna
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Transparencia Empresarial

Transparencia Empresarial


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About the Book

La creciente complejidad del contexto global en lo referido a lo económico y social, las presiones que sobre las empresas ejercen cada vez más consumidores, sectores ambientalistas y organizaciones no gubernamentales, y el clamor por una mayor transparencia en la forma de hacer negocios plantean al empresariado nuevos desafíos. En los últimos tiempos, la problemática de la responsabilidad social ha ido ganando un lugar cada vez más destacado en la agenda de las sociedades modernas y de las propias organizaciones. El escenario económico global del momento actual requiere de instituciones transparentes y con real sentido de la responsabilización (accountability) para enfrentar los comportamientos oportunistas del mercado, evitando de esta forma muchas de las consecuencias indeseables que puedan generarse. En el presente libro, se efectúa una síntesis del alcance y las limitaciones de estas iniciativas y del enfoque de la responsabilidad social empresaria, planteando alternativas para su operativización resignificándola en términos de responsabilidad ciudadana y planteando modelos para el aumento de la competitividad corporativa.


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Product Details
  • ISBN-13: 9783659034572
  • Publisher: Eae Editorial Academia Espanola
  • Binding: Paperback
  • Language: Spanish
  • Returnable: N
  • Spine Width: 4 mm
  • Width: 152 mm
  • ISBN-10: 3659034576
  • Publisher Date: 25 Jul 2012
  • Height: 229 mm
  • No of Pages: 60
  • Series Title: Spanish
  • Weight: 150 gr


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