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Trekking-Tourismus in Nepal

Trekking-Tourismus in Nepal


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About the Book

Das vorliegende Buch beschäftigt sich mit der Entwicklung des Tourismus in Nepal im Allgemeinen und im Speziellen mit dem Trekkingtourismus im Nepal-Himalaya seit Beginn der 50er Jahre. Dem Leser wird ein umfassender Überblick zu Prozessen, Art, Umfang, Chancen und Problemen des Trekkingtourismus auf dem so genannten "Dach der Welt" gegeben und gleichzeitig wird ihm ein Einblick zum Thema Tourismus in Entwicklungsländern gewährt. Das Buch ist in drei Teile untergliedert. Im ersten Abschnitt geht es um die tourismusspezifischen Grundlagen und die Vorstellung der Destination Nepal mit ihren Besonderheiten. Hier werden unter anderem Merkmale, die Nepal als Entwicklungsland kennzeichnen und den nepalesischen Tourismus prägen, aufgezeigt. Weiterhin steht, basierend auf den Begriffen Risiko und Abenteuer, der Trekkingsport im Mittelpunkt. Die wichtigsten Trekkingregionen und Organisationsformen, die sich aufgrund der Nachfragebedürfnisse etabliert haben, werden abschließend dargestellt. Im zweiten Abschnitt sind die Trekkingtouristen und das Produkt Trekking sowie das ökonomische Zusammenspiel dieser Elemente Hauptbestandteil der Betrachtung. Neben einer ausführlichen Analyse von Angebot und Nachfrage im Segment Trekkingtourismus werden wertvolle Hinweise zur Vermarktung des Trekkingproduktes gegeben. Dabei erfolgt eine Spezifizierung der Nachfrage anhand der Typologisierung der Trekkingtouristen, basierend auf den Daten einer eigens durchgeführten Marktforschung vor Ort. Der dritte Abschnitt widmet sich mit besonderem Augenmerk den Auswirkungen des Trekkingtourismus in Nepal. Hier werden insbesondere soziokulturelle und wirtschaftliche Auswirkungen sowie ökologische Folgen dieser Tourismusform abgebildet, die für das Image Nepals als "perfekte" Trekkingregion ausschlaggebend sind.
About the Author: Kareen Riedel, studierte Marketing und Tourismus an der Fachhochschule Stralsund mit dem Abschluss zur Diplom Betriebswirtin im Jahre 2002. Derzeit ist sie in der Betriebsleitung eines international erfolgreichen Unternehmens der Hotellerie und Gastronomie tätig.


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Product Details
  • ISBN-13: 9783836653527
  • Publisher: Diplomica Verlag Gmbh
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 299 gr
  • ISBN-10: 3836653524
  • Publisher Date: 26 Sep 2007
  • Height: 210 mm
  • No of Pages: 204
  • Series Title: German
  • Sub Title: Potentiale, Besonderheiten und Hintergründe
  • Width: 148 mm


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