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Verhandeln in Einkauf Und Vertrieb

Verhandeln in Einkauf Und Vertrieb


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About the Book

Wer in Einkauf und Vertrieb punkten will, muss in Verhandlungen das Beste für das eigene Unternehmen herausholen. Doch viele kennen keine Methodik, die ihnen zuverlässig zum Erfolg verhilft. Dieses Buch stellt ein leicht erlernbares und schnell umsetzbares Verhandlungssystem vor, mit dem es gelingt, Verhandlungspartner geschickt zu beeinflussen und auch schwierige Fälle zu meistern. Mitarbeiter in Einkauf und Vertrieb erfahren, wie sie souverän in die erste Runde starten, die Führung übernehmen, gekonnt den Verhandlungsrahmen bestimmen und ihre Angebote attraktiv gestalten. Ein kompakter Kurs mit konkreten Handlungsanweisungen für alle, die in ihren Verhandlungen bessere Konditionen und mehr Profit erzielen wollen Außerdem: Die 7 goldenen Regeln als Sofort-Programm.

Neu in der 2. Auflage: Erfolgreich verhandeln in Gruppen - wie man die Rolle des Leaders übernimmt.

"Das Buch lässt keine Fragen offen, welche Schritte eine Verhandlung durchläuft und wie man sich hier richtig verhält. [...] Lesenswert!"

www.pressearbeit.de


About the Author: Gerold Braun absolvierte eine Ausbildung zum Metallbauer. Nach einem Studium der Mathematik sammelte er erste Verhandlungserfahrungen im technischen Vertrieb eines deutschen Großkonzerns. Danach war er als Niederlassungsleiter eines mittelständischen Metallbauers und für den Händlervertrieb eines Herstellers kaufmännischer Software verantwortlich. Seit Mitte 2000 ist er selbstständiger Akquise- & Marketing-Berater.


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Product Details
  • ISBN-13: 9783834946171
  • Publisher: Gabler Verlag
  • Publisher Imprint: Gabler Verlag
  • Edition: 0002-2., Erg. Aufl.
  • Language: German
  • Returnable: Y
  • Spine Width: 12 mm
  • Weight: 367 gr
  • ISBN-10: 3834946176
  • Publisher Date: 11 Oct 2013
  • Binding: Paperback
  • Height: 213 mm
  • No of Pages: 150
  • Series Title: German
  • Sub Title: Mit System Zu Besseren Konditionen Und Mehr Profit
  • Width: 147 mm


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