Video-Storytelling
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Video-Storytelling

Video-Storytelling


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About the Book

Video, fertig, los! Dieses Buch eignet sich speziell fur Mitarbeitende in kleinen und mittelgrossen Unternehmen, die schnell und pragmatisch mit Video-Storytelling loslegen wollen.Das Thema Video-Storytelling stellt fur viele Unternehmen nach wie vor eine Herausforderung dar. Dieses Buch sorgt fur Klarheit, zeigt die Chancen und Anwendungsgebiete auf und ermoglicht einen pragmatischen Einstieg in die neue Form der multisensorischen Mitarbeiter- und Kundenkommunikation. Mit Video-Storytelling lassen sich emotionale Unternehmensgeschichten audiovisuell uber die eigene Website und soziale Medien verbreiten. Die Chance, dass ansprechend gemachte Videos viral weiterempfohlen werden, ist wesentlich grosser als bei statischen Kampagnen.Ein Handbuch mit innovativen Handlungsempfehlungen, Checklisten und diversen Praxisbeispielen, die aufzeigen, dass auch kleine, gewerbliche Firmen und mittelgrosse Unternehmen mit Video-Storytelling einen schnellen Einstieg finden und damit erfolgreich kommunizieren konnen.Jetzt wird alles anders und einfacher. Das erste Buch, welches das Wesentliche zum Thema Video-Storytelling in vier Kapiteln eingangig und nachvollziehbar erklart und mit diversen Beispielen erlebbar macht. Einfacher geht es nicht!


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Product Details
  • ISBN-13: 9783728140746
  • Publisher: Na
  • Height: 235 mm
  • Weight: 15 gr
  • ISBN-10: 3728140740
  • Binding: Paperback
  • Language: German


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