Visual Merchandising Book by MR Akhil Jk - Bookswagon
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Visual Merchandising

Visual Merchandising


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International Edition


About the Book

Visual merchandising as the presentation of a store and its merchandise to the customers through the teamwork of the store's advertising, display, special events, fashion coordination and merchandising departments in order to sell the goods and services offered by the store.This is an area where the textile and clothing industry, lack adequate knowledge and expertise. This inadequacy is best reflected in poor presentation/display and communication in various national and international exhibitions. Therefore this has been conceived to fill this gap.This book aims to serve as a quick reference guide with most of the required contents in VM, to all those who wants to practice or learn visual merchandising.
About the Author: Mr. Akhil Jk is an indian Apparel Engineer and Fashion Designer, who is practicing as Apparel Engineering Consultant and have years of industrial exposure. His Book "The Apparel Engineering" is the first book in the title, he also wrote "Fashion Forecasting, fashion Technology for supervisor etc. He is a regular blogger and leading Apparel consultant


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Product Details
  • ISBN-13: 9781539783787
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 200
  • Series Title: English
  • Sub Title: Quick Reference
  • Width: 152 mm
  • ISBN-10: 1539783782
  • Publisher Date: 27 Oct 2016
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 322 gr


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