Workbook Serious Business Book by Stephan Heinrich
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Workbook Serious Business

Workbook Serious Business


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International Edition


About the Book

Additional Workbook for "Serious Business", separate worksheets for each chapter that will help you to improve your business! - The traditional sales professional is a thing of the past. Today, people are increasingly selling independently-be it a product, a service, or their own image. Everybody's looking for a good deal. But how does it work? Different than you might think, says Stephan Heinrich. People don't want to be persuaded. Instead, they want to negotiate at eye level. That's why this book won't reveal how to create interest, but rather how to locate interest that is already there. Furthermore, how to put your decision maker into a position to decide reasonable: For a purchase, for a project, for an investment or for a cooperation. Making your business connections profitable in the long term.
About the Author: Stephan Heinrich hat sich mit mehr als dreißig Jahren Erfahrung als führender Autor, Trainer und Berater für den Vertrieb an Geschäftskunden profiliert. Seine Bücher erscheinen bei Springer, Gabal und im Eigenverlag. Mit seinem Podcast erreicht er wöchentlich tausende von professionellen Verkäufern. Auf XING hat er die Gruppe Vertrieb & Verkauf bereits 2003 ins Leben gerufen, die heute mit mehr als 120.000 Mitgliedern zu den größten und aktivsten Gruppen gehört. Stephan Heinrich hat Content Marketing bereits praktisch umgesetzt, lange bevor dieser Begriff etabliert wurde. Seine 2015 in Trier gegründete Agentur setzt professionelles Marketing für Mittelständler in die Praxis um. Zu seinen Kunden zählen Internationale Marktführer wie SAP, Hewlett Packard, Microsoft oder Lufthansa ebenso wie mittelständische Hidden Champions und engagierte Jungunternehmer. Stephan Heinrich ist Vice-President im Club 55 und Vorstandsmitglied der German Speakers Association und wurde 2013 mit dem Internationalen Deutschen Trainerpreis ausgezeichnet.


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Product Details
  • ISBN-13: 9783739227368
  • Publisher: Books on Demand
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 4 mm
  • Width: 210 mm
  • ISBN-10: 3739227362
  • Publisher Date: 23 Mar 2016
  • Height: 297 mm
  • No of Pages: 74
  • Series Title: English
  • Weight: 249 gr


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