Your Opinion, Please!
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Your Opinion, Please!: How to Build the Best Questionnaires in the Field of Education

Your Opinion, Please!: How to Build the Best Questionnaires in the Field of Education

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International Edition


About the Book

"The authors' thoughtful treatment and discussion of the subject deftly walks the reader through each stage of the survey questionnaire process. The book uses terrific examples, gives clear direction, and is an essential reference for survey research in education." —Lawrence Machi, Professor of Organizational Leadership University of La Verne "More and more, district leaders are needing to collect perceptual data through surveys. This book provides guidance in a concise format for busy educators who may not have had training related to survey development." —Ronald L. Russell, Associate Director Loess Hills Area Education Agency 13, IA A user-friendly guide to developing questionnaires that work! Since the first edition of Your Opinion, Please! was published, the demand for accurate information and efficient ways of collecting data has increased in all arenas, and the field of education is no exception. Written by experts, this accessible resource presents the vital elements for creating any type of survey or questionnaire. The second edition has been updated with a significant discussion on the value of using the Internet—and pitfalls to avoid—when gathering information and developing and distributing questionnaires. The updates also include a new chapter on designing questionnaires, in response to the increasing body of research focused on the design elements of questionnaire development. The authors show novice and experienced researchers how to construct a basic questionnaire, collect and analyze the data, and report the results. The material takes readers through the essential stages of questionnaire development and covers: Establishing and clarifying the guiding questions Designing the questionnaire Formatting responses Categorizing responses by group type This user-friendly guidebook also provides examples throughout to illustrate the questionnaire development process, a sample completed survey for reference, and a section on frequently asked questions.

Table of Contents:
Acknowledgments About the Authors Introduction Part I Stages of Questionnaire Development Stage 1: Establishing the Guiding Questions Stage 2: Operationalizing the Guiding Questions: Creating Specificity Stage 3: Writing Items and Formatting Responses Stage 4: Designing the Questionnaire Stage 5: Writing Directions Stage 6: Who Said What? Categorizing Respondents Stage 7: Conducting the Alignment Check Stage 8: Instrument Validity and Reliability Stage 9: Marketing the Questionnaire: Ensuring Response Part II Getting From Here to There Stage 10: The Process of Data Analysis Stage 11: Communicating Your Results Effectively Stage 12: To Web or Not to Web Stage 13: Since You Asked ... Resource A: Evaluating the Questionnaire: A Self-Assessment Resource B: Sample Introductions Resource C: Sample Directions and Formats Resource D: Critiquing a Questionnaire: Finding Flaws Resource E: Modeling the Product: Stages 1 Through 6 References Index


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Product Details
  • ISBN-13: 9781412955386
  • Publisher: SAGE Publications Inc
  • Publisher Imprint: Corwin Press Inc
  • Edition: Revised edition
  • Language: English
  • Returnable: N
  • Weight: 666 gr
  • ISBN-10: 1412955386
  • Publisher Date: 12 Feb 2008
  • Binding: Hardback
  • Height: 279 mm
  • No of Pages: 136
  • Sub Title: How to Build the Best Questionnaires in the Field of Education
  • Width: 215 mm


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